Kathrin Federer

Courses & Education

I teach what I myself would have wanted — directly, practically, without detours.

My online course on minimalist image composition is the starting point—something that hasn't existed in such a simple way before. It offers a fresh perspective on image design, not just technically, but in the very act of seeing itself. This includes a custom-developed app that analyzes and evaluates compositions. Not because an app is needed, but because the idea demanded it.

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Anyone familiar with the online course will immediately notice why in my live courses: active visual seeing, composition in practice, direct implementation — all based on the same framework of thought.

Freelance & Branding

Occasionally, I work with companies and brands seeking a clear visual identity—not a modular system, but thoughtful design and strategy with a clear message. In the areas of branding, graphic design, web development, and social media, I always strive for a result that not only looks good, but also functions effectively, grows organically, and becomes a unique selling proposition.

Photo Tours

Once a year, I take a small group on a tour through Switzerland, to places most people don't know. Little theory, lots of practice, real moments. You can't learn photography from books.

What motivates me

I get bored easily—that's not a flaw, it's what drives me. I learn everything I set my mind to until I've truly mastered it. Then I move on to the next thing. What remains is the conviction that quality, clarity, and a well-considered aesthetic aren't a matter of style—but of ambition.

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I don't do things because they're financially worthwhile. I do them because they challenge me. Because an idea is too good to let lie. Because I can't wait for someone else to implement it. The resulting pace is sometimes the only thing others can't keep up with—and that's perfectly fine.